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ABOUT OUR BRAND

The key to unlock deep memories of the past.

“Aromas are related to memories and emotions.”  Smells trigger some of our deepest memories, create connections and evoke vivid emotions, whether it is the fragrance beads in our pencil boxes, the fresh and calming smell of dad’s car, or the jasmine-scented bookmarks tucked inside our books.  We use different smells to stimulate our senses, enabling every woman to remember her first experience with smells as a girl.

To the founder, EsPazion is a journey of embrace, loss and recovery.  Because of her passion towards the fragrance and air purification industry, she devoted her life to it.  She believes that in every setting, there exists a unique smell, waiting for the right person to discover it.

Many years after, she developed a deep understanding of smells: the smell of the bedroom is the mixture of the sunshine and soap; the study needs some fresh flower scents to freshen up; the coffee shop is mainly deodorization; clothing stores use the smell of roses and Jasmine to attract customers, and when compared to lemon, mint is more suitable for keeping the bathroom fresh.

In order to engrave smell into memories, EsPazion was born.

It will be a gentle introspection, searching for the path home.

People nowadays live in a hustle and bustle life round-the-clock. In the face of all kinds of troubles and trivial, the various odors in life intensify the uncomfortable sense of people.

Our deodorants are made from more than 200 botanical extracts with therapeutic effects which effectively deodorize and fresh the air. Addition of the freshness can bring back a pleasant and faint atmosphere to the environment.

聚香緣 gives you a touch of natural freshness in this hustle and bustle life which stabilizes your tense mood after a busy day.

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